As you might have heard over and over again, digital brings people together. It does that not only in terms of communication, but also for business and services. Yes, you guessed right : I am talking about the sharing economy. Sharing economy, also known as collaborative or peer economy, is all about the “distributed power and trust within communities as opposed to centralised institutions” (R.Botsmann). Today, this economy includes a large range of services, like the common car services (i.e. Uber, Blablacar etc.), and others like sharing, trading, renting services. This last sequence is called collaborative consumption. In this article I will touch on the major players in this digital shared economy and the evolution of the market.
A very competitive market
There are a lot of mobile applications for car services in the world that are very similar to the leading one Uber, such as Lyft, Sidecar, Gett, Blablacar and many others. They are all built using the same basic features, but we noticed some minor differences when comparing them.
With Lyft, you can reach your final destination in 3 easy steps. First, you need to choose the most suitable option for you (Lyft, Lyft Line or Lyft Plus). Then, obviously, you need to enter your destination. The difference with Uber and some other applications is in the final step: With Lyft, users can pay the driver an optional tip.
Unfortunately, this service is not available all over the world. Only users from the US or Indonesia, Singapore, The Philippines, Thailand, Malaysia and Vietnam can have access to it.